Deadline: July 26, 2019
Safaricom is the leading integrated communication services provider in Kenya and has had a steadily growing subscriber base. The company is continuously expanding and upgrading its systems and processes as well as evaluating marketing needs to enable the business to meet the needs of its customers. Safaricom holds and sponsors many events annually, we appreciate that live events are deeply experiential by nature and provide an intimate opportunity for a brand to actively engage with our customers. Events are bound to leave a lasting impression on the consumers and therefore we have continuously incorporated them into our marketing strategy over the years. Events allow for an immediate platform where a brand showcases its products to a captive audience and provide immediate feedback. Safaricom over the years has mastered the art of attracting sizeable audiences to its events. This has not been merely by chance but by proper planning and by collaborating with quality partners in delivering deeply experiential and successful events. To meet this objective, Safaricom continuously seeks to partner with competent suppliers and service providers for provision of various goods and services among them, Events Management Agencies. These agencies help with the coordination of the activities, artist/talent management and the management of other smaller third-party suppliers. We currently have two now, one handling the Safaricom PLC corporate activities and the other handling MJC Space, Sponsorships and the Safaricom Foundation scope.
